Prospect Media determines the optimal homes for distribution based on client objectives across any level of geography, along with detailed maps for every client program.


The first 3 characters of a Postal Code (M5T)
8,000 households on average
Suitable for “blanket” coverage across a trade area

Comprised on neighbouring blocks
250 households on average
Utilized for precision micro-targeting

Located in urban core markets with population above 50,000
1,500 households on average
Appropriate for major market targeting